Are You Ready to Serve the Booming 50+ Market?

Can you afford to ignore this valuable demographic?


Become a retailer or service provider that our readers want to do business with.

Tap into the Fastest Growing Market Segment in Canada

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Why advertise in our Guide

The Exploding Boomer and Senior Demographic

Over 100,000Boomers & Seniors Live in Windsor & Essex County

Target market - 50+ Demographic

TEL: 519-735-1142    1-800-881-5430
  • Seniors are the fastest growing demographic in Canada
  • 1 in 4 Canadians will be over 60 by 2024.
  • The 50+ Demographic is the wealthiest market segment in Canada. They are responsible for over $70 billion in expenditures each year.
  • Over 100,000 Boomers and Seniors reside in Windsor & Essex County making up 36% of our local population.

You'll get the opportunity to tap into the fastest growing and largest segment of consumers in Windsor & Essex County.

It's an affordable and cost effective way to increase visibility of your business, create awareness of your products and services and build brand loyalty within the 50+ community.

It provides a direct path to becoming a preferred retailer and service provider that Boomers and Seniors actively choose to do business with.

Make the 50+ Guide & Directory a Part of Your Annual Marketing Plan 

The 50+ Guide & Business Directory is presented in full colour digest format with 10,000 copies distributed free of charge throughout Windsor and Essex County including doctor's offices, community centres, businesses, homes, churches, legions, tourism kiosks, seniors' residences, pharmacies, seniors' organizations and community events taking place in our area.

The 50+ Guide & Business Directory is an annual publication geared to the ever growing population of Boomers and Seniors within Windsor and Essex County.

It features information and listings of businesses, non-profits, government agencies and organizations that support the 50+ lifestyle. It connects Boomers and Seniors to products and services related to their needs in health and wellness, beauty and fashion, food, travel, entertainment, leisure and hobbies, financial management, retirement options, home and community.

This publication is designed as a reference guide to be retained year round giving it a long shelf life. It is also intended to a valuable resource passed along to family, friends and caregivers. It is offered free of charge and distributed to over 100 locations within Windsor and Essex County.

We are eager to develop partnerships with like minded businesses and organizations that support the 50+ market segment and we are committed to the success and positive growth of the businesses who advertise in our publication. Our team of dedicated professionals is available to help create a customized advertising package to suit individual company needs.

Take advantage of this dynamic opportunity to make the 50+ Guide & Business Directory a part of your  annaul marketing plan.